You can get a truck for close to the same price but the rhino has so much more use than a truck. That rhino will go almost any where a 4 wheeler will. I have run it all over swamps and bottoms only been stuck 3 times and bothe times i was burried up to the seat Winched it out with a 4 wheeler. You cant do all that with a truck. They are also less damaging to the enviroment then a truck. Trucks are just to heavy. Now with all that said if its dry where you hunt and no mud truck is the way to go....its got A/C